LARA ADEKOLA

oh, hi

  • Previously, Lara was the social editor for Allure, where she grew the publication’s social media platforms by 150% within a year. Her bylines have been featured in Allure, Teen Vogue, Nylon, The Zoe Report, and Harper’s Bazaar. As a marketing expert, she’s led social and 360 marketing strategy for disruptive brands including Fenty Beauty, Sephora, Hyper Skin, and Peace Out Skincare.

    She has a B.A. in American Studies from Macalester College, and an M.A. in Media, Culture, and Communications from NYU Steinhardt. Lara loves elevating brands to new heights and amplifying voices through storytelling, and she can’t wait to help you soar. To collaborate with her, reach out here.

Lara Adekola is a social media and marketing strategist, writer, and brand consultant with over a decade of experience. Based between New York and Los Angeles, she works at the intersections of beauty, fashion, culture, and technology through a unique, Afro-diasporic lens.

Areas of Expertise

  • With over a decade of experience in editorial, social media, and brand marketing, I collaborate with brands looking to break through the noise in an authentic way. Whether it’s a social media audit, product launch strategy, storytelling, creative direction, press pitching, or more, my expertise will ascend your brand to the next level.

  • Brand Positioning, Product Launches, 360 Digital Campaigns, Rollout Strategy, Community Management, Analytical Report

  • Campaign Shoots, Video, Photo, Ads, Modeling, Sponsored Posts

  • Talent Discovery, Contracts, Outreach, Briefing

  • Strategic Collaborations for Growth

  • Copywriting, Ghostwriting, Commerce, Interviews

  • Pop Ups & Tentpole Activations

Work Featured In